Introduction
For Nando’s limited edition Gemere basting, we created a visual world celebrating the gogos and aunties who have long brought this familiar ginger flavour into our homes.
The brief called for a bold, playful approach that would connect with younger audiences and get people talking. Rooted in South African culture, the artwork brought together familiar characters, expressive illustration and Nando’s humour to give a taste of home a fresh presence across social media, digital billboards and in store.
Menu boards
Social Media
OOH
Thank you!!!